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In customer relationship management (CRM), customer life cycle is a term used to explain the stages a customer passes through when considering, purchasing, using, and remaining loyal to a .

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Customer life cycle management is the process of managing each of these interactions to produce a loyal, satisfied customer. The end result is improved revenues and profits for your business. Let’s take a look at a typical customer life cycle: Attract Traffic.

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Implementing customer relationship management (CRM) software requires understanding of customers and their purchasing behaviours, as it will create a base to steer the planning in the right direction. These behaviours vary within the customer life cycle and it is important to identify the stages. The Customer Life Cycle (CLC) and CRM. The Customer Life Cycle (CLC) has obvious similarities with the Product Life Cycle (PLC). However, CLC focuses upon the creation of and delivery of lifetime value to the customer i.e. looks at the products or services that customers NEED throughout their lives. The customer reviews models and books a test-drive with her or his local dealer.

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The customer life cycle maps the different stages a customer goes through. The Customer Lifetime Value (CLV) is a prediction of the total value generated by a customer in the future across the entire customer life cycle. Overview and how to measure CLV with a focus . There are many more capabilities available with Microsoft Dynamics CRM that can make your customer relationship management as an exciting experience. Category: Microsoft Dynamics CRM Tags: CRM Development Company, Customer Life Cycle in CRM, Customer Life Cycle Stages, Dynamics CRM Consultant Dynamics CRM, Dynamics CRM Consulting Services.